It’s true…..despite the knee-jerk desire to get your business into social media and “everyone’s on Facebook”, it may not be a good idea for you. Here are three reasons:
A business forum I attended a while back consisted of a panel of folks from various kinds of businesses, including a local bank, a cafe’/bakery, an architectural firm and local health care. The discussion revolved around how they each approached the overall idea of sustainability and the Triple Bottom Line (TBL) of People, Planet and Profit (or as they were presented: Social, Environmental and Economical). Each have very interesting and unique approaches, and the challenges they encountered (and still work through…) were instructive.
I attended a very interesting forum yesterday. The topic was what they termed the “triple bottom line” of sustainability: Environmental, Economic and Social. The members of the panel were from varied industries and sizes of companies and all had unique stories and perspectives on how they have approached sustainability in a way that truly benefits everyone. It was thought-provoking and I intend to write some more about it in a different post.
I have always found pictures of prairie dogs popping up from their burrows to be hilarious. There’s something about the idea of this small animal getting a better view of its surroundings that just makes me smile. This made me think of some experiences I’ve had lately with smaller local businesses.
I recently found out about a 7-week course focused on building a business that was both profitable, engaging and fun. I couldn’t resist that combination, so I dropped the company a mail and asked for them to get in touch with me so I could find out more…to see if it would really be something that would address my needs and give me some tools and best practices. I was contacted within the day and the owner asked if we could have a call to talk about it. I agreed.
Any kind of strategic planning requires time, space and an approach that most of us don’t utilize so much in our day-to-day
business. This is too bad, but not surprising. We’re focused on the day-to-day, tactical bits of the business and the strategy time is time not spent on keeping the whole thing moving forward.