Now What?!

Every business hits this wall at some time.

Whether your just starting out, ALMOST to profitability, have a “going concern” or are well-established, sooner or later something either organic (like growth of your customer base) or externally realized (your top salesperson and top delivery person get married and move out of the state), “Now What?!” happens to you.

How do you respond?

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Co-working and #H2H

Citizen Space, a coworking space in San Franci...

Citizen Space, a coworking space in San Francisco, CA. (Photo credit: Wikipedia)

According to the U.S. Census, more than half (51.6 percent) of all businesses that responded to the 2007 Survey of Business Owners (SBO) were operated primarily from someone’s home in 2007. Just over 72 percent are sole proprietorships.

What does this mean?
It means there are a lot of us sitting in a room by ourselves a lot of the time.  When the need to focus is keen, this can be really helpful. However, we are human beings, and none of us operates all that well in a workplace vacuum.

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The Forecast Myth

I’ve always associated the term “forecast” with the weather. Coming from the Midwest, I am culturally inclined to a near obsession with the weather. Few places have unchangeable weather, and living someplace where a tornado, a blizzard, a scorching heat wave or some other short or long term event can come slamming down on top of you makes you a bit skeptical of anyone’s ability to tell the future.  Granted, in the area of meteorology, science is improving, but sometimes it pays to just step outside for minute and look at the sky.

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3 Reasons Why Your Business Shouldn’t be on Facebook

It’s true…..despite the knee-jerk desire to get your business into social media and “everyone’s on Facebook”, it may not be a good idea for you.  Here are three reasons:

1. You don’t have time to post anything interesting: A business page lives or dies by visits and interaction, not ‘Likes’. If the last time you posted anything was 4 months ago and it was camera shot of the front of your office or a copy of your logo, you can bet no one has returned to see what else you’ve published.  Sure, you’re busy actually ‘doing’ your business, but part of you business is marketing. If you are unable to share things that your clients and prospects find relevant, you should retire your page.

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Sustainability, Triple Bottom Line and the Solopreneur

English: Balance of Sustainability

English: Balance of Sustainability (Photo credit: Wikipedia)

A business forum I attended a while back consisted of a panel of folks from various kinds of businesses, including a local bank, a cafe’/bakery, an architectural firm and local health care. The discussion revolved around how they each approached the overall idea of sustainability and the Triple Bottom Line (TBL) of People, Planet and Profit (or as they were presented: Social, Environmental and Economical). Each have very interesting and unique approaches, and the challenges they encountered (and still work through…) were instructive.

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Just Don’t Call It Change

I attended a very interesting forum yesterday. The topic was what they termed the “triple bottom line” of sustainability: Environmental, Economic and Social. The members of the panel were from varied industries and sizes of companies and all had unique stories and perspectives on how they have approached sustainability in a way that truly benefits everyone. It was thought-provoking and I intend to write some more about it in a different post.

However, a comment that one of the panelists made leapt out at me. In telling how some of the changes that the company had made and continues to make to enhance their sustainability, they had found that couching the efforts as improvement instead of change had a significant impact on the feelings that other team members had about the efforts and their buy-in.

As she said at the time, “No one wants to change, but who doesn’t want to improve?

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