Listening

Lots of “Best of…”, Social for Lawyers, and the Importance of Listening – Best of December

/ Jeff Hora / Leave a comment
Happy New Year!
Out with the Old, In with the New!

Goodbye 2018 : Hello 2019!

The last month of the year usually brings a number of “Best of” articles from across the Web, and this year is no different. Several of my choices for December’s compilation include these kinds of posts, along with a look at how law firms can best leverage social media (no, really!), social listening, and some Back to Basics thoughts!

Social Media Marketing
Social Media Marketing


22 Benefits of Social Media for Business [Infographic]

This list is nowhere near comprehensive, but as you look for ways to enhance and evolve your digital marketing, consider these benefits….including:

  • Stay Top of Mind
  • Generate Leads
  • Reputation Management
  • Learn More About Your Customers
Web Mistakes!?

5 Common Mistakes People Make With Their Websites

Your web developer (I hope you have a really good one!) is the pro at getting your site the way it needs to be for your business. Go over these common mistakes yourself before you jump into it with your web folks, and make sure you are studiously AVOIDING these! Continue reading →

Listening: Attention or Intention?

/ Jeff Hora / Leave a comment

Attention Listening

Listening

“PAY ATTENTION!!!!!”

In your life, how many times have you heard that phrase, either from someone else or your internal voice? Shutting out distractions like noise, devices or the torrent of thoughts and imagination that the Buddhist tradition has termed the “monkey mind” seems nearly impossible. We slap ourselves internally in some fashion, and try to refocus on the speaker. This can be just as jarring as the distractions themselves!

Mindful Listening is really not about attention. It’s about intention. Let me explain how I understand and experience the difference.

Continue reading →

Business Critical: Listen-To-Understand

/ Jeff Hora / Leave a comment

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Listening-to-understand

Listening-to-understand

I wrote an earlier article called Listening is Visual that was about a trip during my last corporate job to Florida to meet with some technical community leaders there. I had planned to do “the usual”: I had created a PowerPoint presentation that represented the bullet points I would talk to and would help guide the discussion.  However, there was no projector and no real place to project, anyway. So much for the presentation and what seemed like control of the meeting.

What originally looked like a standard meeting became much more valuable! The real listening, the responses, the dialogue that took place was really wonderful and very valuable. I came away with a great understanding of their passions and concerns.

Since that time I have made “listen-to-understand“ my goal in every meeting.

…I cannot emphasize this enough…

Continue reading →