FOCUS: Introducing a Summer Reading Sampler!

Summer Reading

Ah….summer reading!

I frequent the Conversation Agent blog published by Valeria Maltoni regularly, and take away more food for thought than I get from any other blog. She recently posted an article containing a Summer reading list. Heading into the last full month of summer (although here in the Pacific Northwest it actually feels like the first full month, as the summer to date has been rather cool and moist….), I felt this was a great idea and opportunity to bring to light a number of works I have or am reading and the ways they have enhanced by thoughts and are enriching who I am and making my business more worthwhile.

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Do Your Passions Make You More Human?

Signature of Richard P. Feynman

Signature of Richard P. Feynman (Photo credit: Wikipedia)

It is much too easy to burrow into your business and go deeper into the knowledge, building more depth and expertise in that area so you can be an even better resource for your customers. But doesn’t this turn you into a “one-trick pony”? For example, in my social media consulting business, does it truly broaden my mind and stretch my intellect to become more facile in the inner workings of Facebook and Content Marketing…or is it kind of “more of the same”?

I have other interests. You do, too. How do I indulge them, push the boundaries of my interests, and maybe even develop new ones? I need to consciously expose myself to knowledge I probably wouldn’t otherwise, and I have to set aside the time to do it. This is a challenge as an entrepreneur, but to not do it means that I’m less likely to keep growing intellectually, emotionally and spiritually. There is also a much higher probability that, in exploring some of these new landscapes, I might come across a couple of new ideas that inform and impact my business in ways I have no way of anticipating now.

So, where do I start?

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