Interview

Social Media, Engagement and Talking to the Right People – Best of August

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Fires and a Smoke-Storm

Fires and a Smoke-Storm

Well, summer’s ALMOST a “wrap!” Being stuck inside for the “smoke-storm” here in the Seattle area this past month (“cough, cough….”), I got to spend a lot of time online gathering the best articles for you all. You will note they don’t focus on a particular platform or service, but more so on social media overall, content, and how small businesses best grow engagement online.

Engagement

Engagement

The fact that you probably don’t have full-time staff to manage your social and digital media marketing doesn’t need to hamstring your effectiveness. Right-sized resources (especially time..) and the right kind of assistance can really help you get your efforts to pay off. This article hands you so top level tips to implement, and you don’t even have to stay up all night!

Social Media Platform

Social Media Platform

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INTERVIEW: Social Sapiens and the Seattle Shrimp Tank!

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Seattle Shrimp Tank pros and Me (Social Sapiens)

Seattle Shrimp Tank pros and Me (Social Sapiens)

I was asked recently to be interviewed on a podcast (of and for entrepreneurs and business owners…) of which I have been aware and have listened to a few times. Most of my familiarity with the content and tone of it, however, derived from my relationship with one of the co-hosts, Dan Weedin. Dan is a colleague, friend and fellow Rotarian, so familiarity bred a bit of lowered attention on my part, I admit.

Dan called recently and asked me if I would like to be interviewed for the Seattle Shrimp Tank podcast. It sounded like a load of fun, so I agreed.

Some of the things we talked about include:
  • Where did social media start, what’s going on with it today, and where is it going? (the short version!)
  • What is the importance of thinking about business goals, plans and strategies when considering digital marketing and hiring an expert to help?
  • How important is it to learn how to express yourself well online? What is the balance of listening, asking powerful questions, and understanding in developing an authentic and powerful online presence?
  • What else is there other than the “usual suspects” of social media (like Facebook, WhatsApp, Twitter, Yelp, Instagram, Pinterest and the like)? Is there more there?
  • What’s the right frequency to post online?
…and so much more. Check out the whole podcast here, and the shorter video follow-up here. We covered a lot of great questions and concerns.

If this interview brought up other questions for you about your business and professional presence online, please reach out to me and also look for some other information that’s relevant to you on my site here.

Leaders–It’s all about the context

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Music Droid

Image by The Smurf. via Flickr

Being an authentic leader means being true to who you are in dynamic situations and with different audiences and scenarios.  In this excerpt of an interview with Dr. David Darnell, Department Chair and Associate Professor of Education Leadership at Drake University in Des Moines, Iowa he talks about how his experiences as a leader differ when working with his graduate students, his colleagues at Drake and his work in his local church, as well as touching on his lifelong experiences in education.  The subject of this excerpt is how being a leader may change given different contexts and in working with different constituents.  His comment about remaining true to yourself while helping others get where they are going is particularly keen.

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Leaders–It’s all about the context

/ / Leave a comment
Music Droid

Image by The Smurf. via Flickr

Being an authentic leader means being true to who you are in dynamic situations and with different audiences and scenarios.  In this excerpt of an interview with Dr. David Darnell, Department Chair and Associate Professor of Education Leadership at Drake University in Des Moines, Iowa he talks about how his experiences as a leader differ when working with his graduate students, his colleagues at Drake and his work in his local church, as well as touching on his lifelong experiences in education.  The subject of this excerpt is how being a leader may change given different contexts and in working with different constituents.  His comment about remaining true to yourself while helping others get where they are going is particularly keen.

Continue reading →

Leaders in non-profits: yes, it’s a business!

/ Jeff Hora / 1 Comment

My final project for my Leadership in the Digital Age course was a video featuring portions of two interviews I conducted with two people that I left qualified as authentic leaders: Dr. Jim AuBuchon, president and CEO of the Puget Sound Blood Center (Seattle, WA) and president of the American Association of Blood Banks (AABB), and Dr. Scott Dudley, senior pastor of the First Presbyterian Church of Bellevue, WA.  One of the reasons these two organizations fascinated me is that, while being non-profits, they are both rather sizable organizations with sizable membership and budgets to match….not the way one might initially view a blood bank or a church.

 

Leader X.0–Non-profits

During the course of these excerpts, these two leaders share some early leadership experiences, how social media and digital media influence their leaderships styles, and their guiding philosophies.

Future installments will return to these two leaders as well as include interviews with several others I have met so far.

Leaders in non-profits: yes, it’s a business!

/ / 1 Comment

My final project for my Leadership in the Digital Age course was a video featuring portions of two interviews I conducted with two people that I left qualified as authentic leaders: Dr. Jim AuBuchon, president and CEO of the Puget Sound Blood Center (Seattle, WA) and president of the American Association of Blood Banks (AABB), and Dr. Scott Dudley, senior pastor of the First Presbyterian Church of Bellevue, WA.  One of the reasons these two organizations fascinated me is that, while being non-profits, they are both rather sizable organizations with sizable membership and budgets to match….not the way one might initially view a blood bank or a church.

 

Leader X.0–Non-profits

During the course of these excerpts, these two leaders share some early leadership experiences, how social media and digital media influence their leaderships styles, and their guiding philosophies.

Future installments will return to these two leaders as well as include interviews with several others I have met so far.